WORK LESS WEDNESDAY

WLW #160

June 18, 2025

👋 Hey Reader!

This is issue #160 of Work Less Wednesday, where I share with you 5 things you should know about, in 5 minutes or less. That leaves you with 10,075 other minutes this week.

🤑 1. Two Paths To $500k As A Solopreneur – New YouTube Video

Most solopreneurs hit a wall around $100k/year that they never break through.

In this video, I’ll explain why.

I walk you through the two business models every solopreneur should pick between if they want to scale beyond $100k:

Expert Business: Scale with PRICE (high-value, deep expertise)
Marketing Business: Scale with SYSTEMS (zero fulfillment, all marketing)

I’m going to explain:

The difference between Expert and Marketing Businesses
Exactly how each model makes money
What skills you would need to implement them
How you get clients with each model
What real life examples of these businesses look like

Watch the full video here.

🤖 2. AI Assisted Browser I’m Playing With – Dia

For the last week I’ve been experimenting with a new web browser created by The Browser Company, called Dia.

I’ve been a huge fan of their first browser, Arc, since January 11, 2023, when I listed Arc as one of my top 5 most-used apps of 2022, calling it my “new favorite web browser” and stating, “I’m done with Chrome & Safari.”

Sadly, they’ve discontinued development of Arc to focus on Dia, which has pissed a lot of people off, myself included. (Exhibit A: These YouTube comments).

But I’m giving them a chance.

So far there’s some sparks of potential with Dia (chatting with your tabs, summarizing information), but it’s hard to not see Dia as just ChatGPT baked in a web browser.

I mean, look at it:

One thing I do like is the ability to create “Skills,” which are essentially automated prompts that you can run straight from the browser.

I created a “Morning Routine” skill that summarizes all of my daily readings in one place, which is pretty cool.

Overall, I’m not impressed, but still open to seeing if this turns into anything truly useful.

I believe The Browser Company is right in their thesis that the way we use the internet is in need of a fundamental overhaul, but I believe the Dia experiment is not going to be it.

If they had integrated Dia into Arc, now THAT would have been interesting.

You can check out Dia here.

And grab Arc here (while you still can).

🐟 3. Phish’s Summer Tour Starts This Weekend – I Suggest You Go

My favorite band’s 30 stop summer tour kicks off this weekend in Manchester, NH.

If you’re within an hour of any of their tour stops this summer, I suggest you go.

Why?

4 virtuoso musicians communicating near-telepathically based on 40+ years of playing together.
A light show that is considered “the 5th member of the band” – it’s that good.
A crowd + experience that can only be felt in person.

One of my unofficial goals with this newsletter is to turn a few people into Phans.

It will be worth it.

(And you might see me there.)

⏰ 4. The Price Of My Mentorship Is Going Up On July 1st – The Best Time Is Now

Just a heads up – On July 1st, I’m increasing the price of my Mentorship program by $6,000.

Why?

The price has been the same since February 2024.
To better reflect the value my clients are experiencing.
I’m going to be rolling out The Lab 2.0 in July (more on that soon).

If you’ve been wanting to work closely with me, it’s never going to be a better deal than this.

If you’re interested, click here to learn more.

🖐 5. More Random Things I’m Into This Week…

📽️ Cool YouTube Video – A Bee’s Guide To Being The Universe

🩴 Summer Sandals I’m Rocking (Got 3 pairs, just ordered 2 more) – Birkenstock Arizona Sandal

🧠 Vagus Nerve Exercise My Wife’s Therapist Shared With Her – The Basic Exercise

🎤 ICYMI: Podcast I Was On Last Week – Building Your Brand w/ Rich Webster

💬 Quote I’m Pondering…